15 Things Business Can Learn From Kony 2012
Thursday, March 8, 2012
The Kony 2012 video is currently nearing 40 MILLION views on YouTube. It has only been online for 3 days. When I first watched the video, it inspired me because I believe everything about the video is pure genius... and I'm going to tell you what that is, and what business can learn from it.
Why You Should Think Twice About Free QR Code Generators
Tuesday, November 29, 2011
Free. It's the big thing that everyone loves. Free this, free that. I'm not completely against free. With such a choice cluttered world, free helps you to "try before you buy." The consumer is in control now. Free is important. But, is free alone sustainable?
3 QR Code Standards For The Best Compatibility
Tuesday, November 1, 2011
A QR code that doesn't abide by certain standards may not work on some smartphone readers. That creates a negative experience and it's something we should all try to avoid. In our experience, we've found that you should at follow these 3 rules in order to maximize compatibility of your QR code.
3 Reasons To Create A Separate Mobile Website
Thursday, October 27, 2011
Denise, who attends a social media mastermind group I'm part of, left a comment on my last post that asked whether or not we should have a separate website for mobile devices. Sound cumbersome? Let's see if these three points are convincing. The real answer is: it depends.
How To Redirect Mobile Users On Your Website
Tuesday, October 25, 2011
We received an e-mail from Ilene who was tasked with finding out how to redirect her mobile traffic on her website. So, when someone from a mobile device visits her website, she wanted to redirect that person to a mobile website. Although our mobile platform does this natively, we thought it would be useful to share the redirection code.